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Book 1

• Chapter 1
• Chapter 2
• Chapter 3
• Chapter 4
• Chapter 5
• Chapter 6
• Chapter 7
• Chapter 8
• Chapter 9
• Chapter 10
• Chapter 11
• Chapter 12
• Chapter 13
• Chapter 14
• Chapter 15
• Chapter 16/17
• Chapter 18/19
• Chapter 20
• Chapter 21
• Chapter 22/23

Book 2

• Chapter 1
• Chapter 2
• Chapter 3
• Chapter 4
• Chapter 5
• Chapter 6
• Chapter 7
• Chapter 9
• Chapter 10

Ch.10 Site Implementation Factors

As you prepare to construct your website, you should be aware of several factors that will affect implementation. These include the scope of the project, the skill resources available, the technology you plan to use, and the time alotted for implementation.

Determining the scope of the project requires you to decide the initial state of the web site. The scope will typically fall under one of the following definitions:

• Internet
  The site is intended for public use and will supply information to random users.
• Intranet
  The site is intended for internal use and will supply information to known users.
• Extranet
  The site is intended for known external users and will supply specific information required by those users.

The skill resources you require will most often fall into one of two general categories:

• Development and construction
  The skills range from HTML programmers to system- and database administrators
• Maintenance
  Might only require HTML programmers, may also require system- and database administrators on a limited basis.

When it comes to technologies you plan on using on your pages always design after the lowest common denominator principal. The lowest common denominator is based upon the intended audience. To maximize the number of users who can view your pages as intended, it is important to keep abreast of user-technology demographics.

Time is often the most valuable resource, and it's easy to underestimate.

• Deadlines
  During the construction of the site, various deadlines must be met.
• Maintenance
  After construction, the ongoing upkeep of the site can also be time-consuming. Budgeting time for maintenance is important if the site is to contain the most recent and accurate information.

Every web site contains elements of appearance and functionality that serve its purpose.

• Web presence
  The impression created by the overall look and feel of the site
• Web interactivity
  The element that keeps users engaged in the site. Required for e-commerce sites.
• Navigation
  The logic of movement a user experiences in navigating through the site and completing transactions
• Personalization
  Providing a customized interface for each user
• Permission marketing
  Marketing in which users give permission to market to them. The marketer generally offers something of perceived value in exchange for personal information.
• Participating in and/or forging a web community.
  Web communities are groups in which members share similar interests and engage with each other.
• Advertising
  Advertising has two aspects:
  • promoting the web site
  • opening the site to outside advertisers
• Database integration
  Successful e-commerce sites almost universally integrate complex database structures for information storage and access.
• Web data analysis
  Method for gaining intelligence of the performance of a web site

When calculating download times for your pages, you must add the file sizes for the HTML file and all associated files and programs, multiply this by 8 and divide by modemspeed.

For example: a 100KB file on a 56Kbps modem

(100 * 8) / 56 = 14,28 seconds

Chapter 9 Chapter 11